Enhancing functional beverages by combining flavours and colours with science-backed botanicals to deliver immediate perceived effects.

Join us as we explore how to enhance functional beverages through the powerful synergy of science-backed botanicals, flavours, and colours. Discover how combining sensory design with scientific validation can elevate your product development - creating beverages that not only taste great but also deliver immediate, perceivable wellbeing effects. This session will inspire innovators and brand leaders to craft next generation drinks that captivate the senses, connect emotionally with consumers, and resonate deeply with today’s health minded, experience driven market.