PurePro: ultra-clean tasting and light-colored plant protein to enable deliciousness

Tuesday, November 17, 2026 at 6:00 PM to 8:00 PM · 2 hr. (Europe/Berlin)

Information

PurePro® Soy Protein Concentrate is a breakthrough alternative protein that solves three of the biggest challenges with plant proteins today: off-flavors, dull color, and high cost. Developed using a novel production process at Bunge's new Morristown, Indiana facility, PurePro delivers an ultra-clean taste and very light appearance while maintaining the nutritional benefits of soy protein. Analytical testing showed meaningful reductions in key compounds linked to undesirable flavors, while trained sensory panels confirmed a superior clean-tasting profile versus conventional soy protein concentrates. Already being adopted across multiple food categories, PurePro helps manufacturers create better-tasting, more affordable high-protein products.
Accessibility
Free-to-attend
Awards Category
Alternative Protein Innovation Award

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